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00:01Today's Gatchiriman is...
00:04The 3rd Mokaru Color Series!
00:08Following black and green,
00:11this time's Mokari color is...
00:15Yes, white!
00:18Mokari color...
00:19I knew it, white is great!
00:22It has a sense of cleanliness,
00:25pure white,
00:27and a clean feeling.
00:29White sweets look delicious,
00:32and the world is in a whitening boom.
00:36I feel like I can make a lot of money with white!
00:40That's why this time,
00:42we're going to show you a company that is
00:45full of Mokaru color, white!
00:47It's made with white chocolate.
00:50No way!
00:51Found in Yokkaichi, Mie Prefecture.
00:55They make all kinds of white ingredients in the world.
00:59Entering the largest manufacturing plant in Japan.
01:03I can't see the skin at all.
01:06They're in the industry!
01:09The biggest weakness of white shirts,
01:11easy to see through.
01:13A Mokaru white thread that makes it hard to see through.
01:18Today, we're going to reveal the Mokaru secret of white,
01:21Mokaru Shiro!
01:28Good morning.
01:29Today, we're going to reveal the Mokaru secret of white,
01:32because white is deep and deep.
01:35There's a lot of white in the studio, too.
01:37There's a lot, but they're all different colors.
01:40You'll find out the secret today.
01:43If you look at this, you'll see the white of the world!
01:48Good morning.
01:50Nice to meet you.
01:51Nice to meet you, too.
01:52It's white!
01:53White and black!
01:54Yes.
02:07It's my pheromone.
02:08There it is!
02:10There it is!
02:13It's completely different!
02:16That's amazing!
02:17That's amazing!
02:19I had no idea.
02:22Let me introduce today's guest.
02:24He's a former reporter for the Japan Economic News,
02:26and economic journalist, Tatsuya Goto,
02:28and Ikko.
02:29Good morning.
02:30Good morning.
02:32Maiko, you do hair and makeup,
02:34so I think you're very particular about white.
02:36That's right.
02:37White is a base,
02:39and when you put color on top of it,
02:41it's important to make a base that doesn't get muddy.
02:45I see.
02:46But white has a lot of colors,
02:48and it changes depending on the skin tone.
02:50Control color used to be used a lot in the past,
02:54but it's quite difficult.
02:56Wow, Ikko!
02:57I haven't seen you like this in a long time!
02:59Really?
03:00You're so serious!
03:02This much?
03:03How much can you do?
03:05Mr. Goto,
03:06does white lead to profit?
03:09That's right.
03:10Actually, many well-known companies in the world
03:12are increasing their use of white.
03:14For example, X is black and white.
03:16It's the same with TikTok.
03:18ChatGPT is black and white.
03:20It's like making white pop.
03:22Apple Store is made of apple white.
03:25I see.
03:26The whole store is white.
03:28White attracts attention,
03:30and the idea that it has a good impression has spread a lot.
03:33There are so many well-known companies in the world
03:36that if there is a company that has the technology to make good use of white,
03:39it is likely to go well.
03:41That's right.
03:42First of all, there was a powder used in the white called white in the world.
03:47The first thing I came to was in Osaka City.
03:53It's a big building.
03:54Ishihara Industry.
03:56It's amazing.
03:57It's a huge building.
03:58Ishihara Industry.
03:59It looks like it's expanding.
04:00Ishihara Industry is located in the middle of Osaka.
04:06What kind of white is it?
04:11I asked Mr. Imanishi of the business department.
04:18What did you take out of the drawer?
04:26Powder.
04:27It's white like this.
04:29It's white.
04:31It's a profitable white.
04:34Ishihara Industry's profitable white is this white powder.
04:39It's a little suspicious, but what the hell is this?
04:44This is titanium.
04:45Titanium?
04:46Is titanium a metal?
04:48Yes.
04:49But this is white.
04:50It's white.
04:51If you oxidize titanium, it looks white.
04:54Is that so?
04:55Yes.
04:56That's right.
04:57This is a white powder of metal called oxidized titanium.
05:02I've never heard of it at all.
05:06How much do you sell a year?
05:08About 5.3 billion yen.
05:12That's amazing.
05:13It's more than 5 billion yen just for powder.
05:16Does that mean there's a lot in there?
05:18It's white, but why is it so profitable?
05:24This white powder contains oxidized titanium.
05:28Is that so?
05:31It's in the tissue.
05:32Is it in the tissue?
05:34It's in there.
05:35It's in the paper.
05:37It's in the paper?
05:38It's in the paper.
05:39It's in the powder.
05:40It's in here, too.
05:42Clothes.
05:43That's right.
05:44This white powder contains oxidized titanium.
05:48Masks.
05:49Masks?
05:50White masks contain oxidized titanium.
05:52Is that so?
05:53Yes.
05:54I didn't know that at all.
05:57Fluorescent lamps.
05:58Fluorescent lamps?
05:59Fluorescent lamps also contain oxidized titanium.
06:01I see.
06:03Most of the white things in the world are oxidized titanium.
06:09Really?
06:10But that's not all.
06:13Cosmetics.
06:16Foundation.
06:17Did you know?
06:18Yes.
06:19It contains oxidized titanium.
06:20Is that so?
06:21Toothpaste.
06:22Toothpaste?
06:23White toothpaste.
06:25It's in there, too.
06:27It contains oxidized titanium.
06:29White chocolate.
06:33Does it contain food, too?
06:34Yes, it does.
06:35Titanium.
06:36Titanium.
06:37Cosmetics and food are often used to make the skin look white.
06:45But why does it have to be oxidized titanium?
06:49Because it's different from other white things.
06:56He mixes carbonated calcium and oxidized titanium, which are used in chalk.
07:06They both look white.
07:10But when he applies it to the board...
07:16What?
07:18It's totally different.
07:19It's the same as the white one.
07:22Yes, it is.
07:23It's totally different.
07:25I apply it to the board evenly.
07:30It's totally different.
07:32You can see the difference.
07:34That's amazing.
07:35It has to be oxidized titanium to look white.
07:41What does that mean, Mr. Imanishi?
07:45Oxidized titanium has a high reflectivity in all of the light sources.
07:52It reflects the most.
07:54What does that mean?
07:57For example, when an apple is red, it reflects only the red light.
08:05So what happens when red, blue, and green are reflected?
08:10We learned that from the three primary colors of light.
08:14Red plus blue plus green is...
08:17Yes!
08:18White!
08:21When all of them are reflected, it looks white.
08:26In other words, oxidized titanium reflects all of the light more than any other substance.
08:32That's why it's white.
08:36Of course, there is a secret to how to make oxidized titanium white.
08:43Let's go to the largest oxidized titanium factory in Japan.
08:51What's in front of the factory?
08:56Here it is.
08:58This is the titanium ore.
09:00Titanium ore?
09:02This is oxidized titanium.
09:06It's made of iron and titanium.
09:10It's black in the back.
09:14They take out only the titanium from here.
09:17It's black like a titanium ore.
09:19They burn the titanium slowly for a day at a temperature of about 1,000 degrees.
09:27Then it gets whiter and whiter.
09:32But here's the important thing.
09:37We control the size of the grain.
09:40The size of the grain?
09:41Does it reflect when it's scattered?
09:43It's 250 nanometers.
09:46The grain size of oxidized titanium is...
09:52It must be equal to 0.00025 mm.
09:57If it gets bigger or smaller even by 0.0001 mm,
10:05it doesn't get white.
10:09If it's too big, it looks yellowish white.
10:14If it's too small, it looks blueish white.
10:21In the Ishihara industry,
10:23to evenly adjust the grain size of oxidized titanium,
10:27the temperature of the grain is checked 24 hours a day.
10:38The share of oxidized titanium in the Ishihara industry is the top 30% in Japan.
10:45That means...
10:47It's the best!
10:49From clothes to cosmetics.
10:53Did you know that oxidized titanium is in cosmetics?
10:57Of course.
10:58In the cosmetics industry,
11:00oxidized titanium is added as a common rule to make it reflect.
11:05It's used to stop sunburns.
11:07It's hard to make it white.
11:10I talked about cosmetics.
11:12It's used in cars, too.
11:14First, you paint the car with this material.
11:16Then you paint the car you're aiming for.
11:20It's the same concept as makeup.
11:23The price of the material is not that high.
11:26It's a versatile material.
11:28I see.
11:29And this is?
11:30It's completely different.
11:32It's painted with oxidized titanium.
11:33It's beautiful.
11:34It's completely different.
11:36It's interesting.
11:40Next, we went to Tore Seta Factory in Otsu City, Shiga Prefecture.
11:46Speaking of Tore,
11:48it's a big manufacturer of fibers and materials.
11:51In fact,
11:53we heard that they made a profit from the black color of the two-year-old MOCAR.
11:57It's black and has a strong carbon fiber.
12:02We asked the reporter.
12:05It's the second appearance of the MOCAR color series.
12:09We asked Nakazono, the head of the business department.
12:15Are you making a great white?
12:16Yes, I'm making a white bag.
12:19Can I say it again?
12:20Nakazono.
12:21Nakazono.
12:22What's wrong?
12:23I can't say it.
12:25Nakazono is very nervous.
12:28Please calm down.
12:31Please tell us about Tore's MOCAR white.
12:34This is also white.
12:36This is a thread.
12:39A thread?
12:40Yes.
12:41I'm making a profit.
12:45What is this thread?
12:48This thread makes it difficult to see through the back.
12:52Difficult to see through?
12:53White T-shirts and white blouses are beautiful.
12:58But for some reason,
13:00many people don't like their underwear and skin to be transparent.
13:05However,
13:07a white shirt that is difficult to see through to solve such a problem has been completed.
13:13For this purpose, Tore made the most important thread.
13:18How transparent is it?
13:22Let's compare it with a conventional white T-shirt.
13:27First, let's compare it with a normal T-shirt.
13:32This is it.
13:34I'm curious about how transparent it is.
13:38Next, let's compare it with a T-shirt made with a thread that is difficult to see through.
13:45This is amazing.
13:48The difference is obvious.
13:52Even if you get closer, you can't see the difference at all.
13:57Next, let's compare it with water.
14:00A normal T-shirt is very transparent.
14:05However, a T-shirt that is difficult to see through to solve such a problem has been completed.
14:10How about a T-shirt that is difficult to see through to solve such a problem?
14:15What?
14:17Even if you get closer, you can't see the difference at all.
14:21This is amazing.
14:23Even in the summer, you can't see the difference at all.
14:27This is amazing.
14:29A white T-shirt is very transparent.
14:34But why is it so hard to see through?
14:38Let's ask Mr. Hiwasa, who is in charge of development.
14:44First of all, why is white T-shirt easy to see through?
14:49Actually, this thread reflects light, but there is also a light that passes through.
14:55Therefore, when light passes through the white T-shirt and reaches the skin, it becomes transparent.
15:06That's right.
15:08Normal threads reflect light or absorb light, so light does not enter.
15:15However, white threads reflect light, but do not absorb it.
15:21Some of the light passes through to the body.
15:25Because of this, the white thread becomes transparent.
15:30Then, why is the white thread difficult to see through?
15:35This is because a lot of substances that reflect light are added to make it difficult for light to pass through.
15:46Wow, again!
15:48It's a tricarbonate!
15:51The white thread that is difficult to see through is made difficult to see through by adding tricarbonate and reflecting light.
16:02But there is a big problem.
16:06If you add a lot of tricarbonate, the thread will be easy to cut, and it will cause the sewing machine to be damaged.
16:13If you add a lot of tricarbonate to the thread, a lump of grain will form and the thread will be easy to cut.
16:24So, I came up with a technique.
16:28Actually, this thread is a three-layer structure.
16:33By sandwiching a large amount of tricarbonate between fibers, you can keep the strength of the thread.
16:41I can't believe it!
16:44This one thread is made up of dozens of fibers.
16:51As you can see, there is a thin fiber.
16:56Can you see it?
16:58The three-layer structure is made up of this thin fiber.
17:04This is TORE's latest technology, nanodesign.
17:09Currently, there are many inquiries from major new clothes manufacturers and famous sports brands.
17:17What does that mean?
17:19It's amazing!
17:21It's amazing!
17:23It's amazing!
17:25It's a three-layer structure.
17:27TORE's technology is really high.
17:30For example, UNIQLO's HEATTECH is also made up of TORE's power.
17:33That's right.
17:35So, TORE's technology is actually used in daily life.
17:41That's why TORE's technology is so difficult.
17:44It's definitely better for people who do sports in the morning.
17:49That's right.
17:51It also has the function of heat dissipation and UV cut.
17:56It's amazing!
17:57That's right.
17:59Next, we came to NIKKO in Hakusan City, Ishikawa Prefecture.
18:06It's white.
18:08It's perfect.
18:13It seems to be profitable.
18:16What are you making?
18:22This is a machine for a food processor.
18:25It's a food processor.
18:27It's a food processor.
18:29It's a white food processor.
18:31It's perfect.
18:33NIKKO is a food processor manufacturer that has been making food processors since its founding in 1908.
18:42For example, this is AIDA YUSUKE OVAL WHITE.
18:47It costs 4,290 yen per sheet.
18:50This is MATERIAL WAVES SUZUHAKU.
18:55It costs 52,800 yen per sheet.
18:59It's amazing.
19:01This food processor is selling well.
19:05It's a food processor for hotels and restaurants in Japan and abroad.
19:12NIKKO's food processor is used by famous chefs.
19:18The secret of its popularity is its whiteness.
19:23But what's so good about a white food processor?
19:29I asked the chef of a French restaurant who has been using NIKKO's white food processor for many years.
19:38What color does this plate look like?
19:42This is a white plate.
19:45How about this?
19:48It's totally different.
19:52It's totally different, isn't it?
19:54This is NIKKO's white plate.
19:59It's true.
20:01NIKKO's plate is so white that it doesn't look like a normal white plate.
20:07What's more, it has another feature.
20:11You can see it by looking at the light.
20:16This is a normal white plate.
20:20But NIKKO's plate is transparent.
20:27The feature of NIKKO's plate is that it's white but transparent.
20:34What will happen with this?
20:37Just by putting tomatoes on it, it's totally different.
20:41I think it's good for cooking.
20:43It's true.
20:45It looks good.
20:47This is a green vegetable.
20:49Just by putting tomatoes on it, the color looks better.
20:54It looks like it's floating.
20:56I think it's totally different.
20:58It's true that the food looks good.
21:02It looks delicious.
21:03Then, why can NIKKO make such a transparent white plate?
21:09This is the reason why it's possible.
21:13This?
21:15This is a cow bone.
21:17What's that?
21:22Why can NIKKO make a transparent white plate?
21:27This is the reason why it's possible.
21:31This?
21:33This is a cow bone.
21:35A cow bone?
21:37You put a cow bone in a plate?
21:41That's right.
21:43It's called bone china.
21:45Bone china?
21:47Bone china is a method of cooking born in England in the 18th century.
21:53If you mix cow bone powder and cow bone and bake it, it becomes a transparent white plate.
22:03Why is it transparent white when you use cow bone ash?
22:08The carbon dioxide and calcium in it is white, but it passes through the light.
22:15The carbon dioxide and calcium in the bone makes it easier to pass through the light.
22:25In Japan, if there is more than 30% of cow bone ash, it is called bone china.
22:33In the case of NIKKO, it contains more than 50%, so it is more transparent white.
22:42By putting a lot of cow bone ash, the plate of NIKKO reflects light not only on the surface but also inside.
22:52The whole plate becomes white.
22:56That's why it becomes a brighter and whiter plate.
23:02However, there is a big problem.
23:05If you put too much cow bone ash, it will become soft, so it will be difficult to mold and bake.
23:16Because the material is soft, delicate work is essential.
23:21So, what supports NIKKO's tableware making?
23:26It's been about 25 years.
23:29It's been about 20 years.
23:32It's been more than 35 years.
23:36That's right. It's been more than 30 years.
23:40And it's almost female.
23:44They are all soft tableware.
23:49Nevertheless, everyone is doing it quickly with their familiar skills.
23:56It's perfect.
23:58It's perfect.
24:00It's perfect.
24:04What do you think of that hairstyle?
24:06I love it.
24:08Highly recommended.
24:10The women in Ishikawa support NIKKO's pure white tableware.
24:17The annual sales of NIKKO's tableware is 200 million yen.
24:24That means...
24:25What is it?
24:28There is cow bone ash.
24:32I thought it was amazing.
24:34It contains a lot of cow bones, so if it breaks, it can be used as a powder and used as a material.
24:40It is said that it can also be used as a material.
24:43That's good.
24:45It's environmentally friendly.
24:47You can't go home if you burn it once.
24:50There is still a lot of white.
24:53It's deep.
24:55Please tell us the white you recommend.
24:59That's after the commercial.
25:04Please tell us the white you recommend.
25:08It's called Fukui University's water-free discoloration.
25:12When discoloring fibers, water is usually used.
25:16It can be discolored by applying high heat and pressure to carbon dioxide without water.
25:21It is a technology that can be returned to white.
25:23It can be discolored from there.
25:25It can be used for other things.
25:27Fibers are often discarded.
25:30If you wash it with water, the water will be wasted.
25:33Fibers are often said to be environmentally friendly.
25:37It is said that water is not used to overcome it.
25:40That's great.
25:42How was it today?
25:45It's amazing to pursue a color that doesn't mix.
25:50It's amazing to pursue a color that doesn't mix.
25:54It reflects.
25:56It reflects a lot of things.
25:59It's easy to understand, but it reflects.
26:03Local bento.
26:05All the bentos with the same sauce are popular in Chiba Prefecture.
26:09This is it.
26:11Karaage bento that is expanding only in Fukuoka Prefecture.
26:14It looks like a normal karaage.
26:16I think this is delicious.
26:20What?
26:22What?
26:24What?