(Adnkronos) - Fiere: numeri in crescita per la 56esima edizione di Cosmoprof worldwide Bologna; Cosmetica: Gruppo Davines porta innovazione al Cosmoprof 2025; Parlamento ue e Centro Studi Americano organizzano dibattito su relazioni transatlantiche; Innovazione, un tour per esplorare le potenzialità dell’intelligenza artificiale; Suzuki nella top ten mondiale dell’auto: Nalli (Suzuki Italia) “La nostra gamma ibrida una garanzia contro la crisi”
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00:00Fiere, increasing numbers for the 56th edition of Cosmoprof Worldwide Bologna.
00:28Cosmetica, Davines Group, brings innovation to Cosmoprof 2025.
00:34The U.S. House of Representatives and the U.S. Center for American Studies
00:36organize a debate on transatlantic relations.
00:41Innovation, a tour to explore the potential of artificial intelligence.
00:47Suzuki in the world's top ten car.
00:50Nalli, Suzuki Italia, our hybrid range, a guarantee against the crisis.
00:59More than 250,000 exhibitors, more than 3,000 companies from 65 countries
01:05representing more than 10,000 brands, with a growth of 35% of exhibitors compared to previous years.
01:12The numbers of the 56th edition of Cosmoprof Worldwide Bologna
01:17confirm the event as a reference point for the entire cosmetic industry.
01:22The district with which we organize, Cosmetica Italia, is also growing with important numbers.
01:30A sector that is performing very well.
01:33I think I am the fourth European exhibitor, so certainly great satisfaction
01:40also for the industrial aspect of this event, which we know is exactly what it is for.
01:48That is, the fairs are used to make themselves available to those who produce.
01:51Cosmoprof also offers the opportunity to explore the new trends of the sector.
01:56Cosmetica for men, for example.
02:00Especially at Cosmoprof you can find the news from all over the world.
02:07This allows visitors to have a unique choice.
02:14With a growth of 11.4% in 2024 on the export side,
02:20the cosmetic industry is one of the locomotives of Made in Italy.
02:24In this context, the work of ICE, the Agency for Promotion Abroad,
02:28and the internationalization of Italian companies is crucial to favor exchanges between our country and abroad.
02:34We agree with the organizer of this fair, who has contacts with entrepreneurs.
02:40We go to intercept the most suitable question for them and bring them here.
02:46We also take entrepreneurs from the sector and bring them abroad to accompany Cosmoprof internationally
02:53to the various exhibitions that are held in Asia, America, South Africa.
02:58So it's a full-fledged accompaniment.
03:01Cosmoprof in Bologna Fiere is the icing on the cake for networking and the relationship between demand and offer for the cosmetic industry.
03:09This is the most important meeting in the world for this sector.
03:13People from all over the world come to visit.
03:16We manage with Cosmoprof in Bangkok, Mumbai, Miami, Las Vegas and Hong Kong.
03:24But the penetration that Bologna Fiere has in this sector is absolutely maximum.
03:30For the Minister of Business of Made in Italy, Adolfo Urso,
03:34the prospects for the sector are positive, even in such a difficult year for international trade.
03:41It is the ticket for the visit of Italian fashion, which is particularly attentive to the care of people.
03:53And that's why cosmetics are so much appreciated in the world.
04:02A constantly growing turnover, that of the Davines Group,
04:06an active company in the sector of professional cosmetics.
04:09In 2024 it closed at 295 million euros, recording an increase of 12% compared to 2023.
04:16The group, present on the market with the brands Perler Care Davines and Skin Care Comfort Zone,
04:22proposes a business model that is attentive to the environment and people.
04:27Today it has reached 82% of export quotas and its main markets are North America and Europe.
04:34The cosmetics sector is an anti-cyclic sector that, despite the poli-crisis we are experiencing, is growing a lot.
04:42Beyond the polarizations, it is a sector that continues to grow constantly,
04:50at a single figure, a couple of points above the growth of the world's GDP.
04:54Innovation plays a key role in the cosmetics industry.
04:57The brand does not remain to be seen and presents itself to the Cosmoprof with many novelties.
05:01But one in particular has great attention from our audience.
05:05We are talking about something that particularly interests men and women,
05:10because we are talking about longevity.
05:12Longevity is increasingly an attention that leads many of us to observe it and scrutinize it, to desire it.
05:21We have realized Longevity Lift, which is a new way to face, in a natural, non-invasive way,
05:28those that are the most classic aesthetics.
05:30Working with four particular areas, with detergent, working with a vacuum effect,
05:37working with mesoporation and finally with particular currents,
05:41combining them with specific products,
05:43you can see the face of a person again, lift the cheekbones and, above all,
05:50give a sense of freshness and youth to the skin.
05:54This in a few minutes, 45 minutes is enough, with visible effects right from the start.
06:05An important opportunity to compare the future of relations between the European Union and the United States
06:10two months after the inauguration of the new Trump administration.
06:13It is the Transatlantic Relations Convention, New Perspectives and Challenges,
06:17organized by the European Parliament in Italy in collaboration with the American Center for Studies
06:22and the Office of the European Parliament in Washington.
06:25A debate focused on crucial issues such as defense, security,
06:29cooperation for stability and liberal democracies,
06:32international trade and digital and energy transition,
06:36aimed not only to strengthen relations between Italy and the United States,
06:40but also to reaffirm the values of the relationship that links America to Europe,
06:44such as democracy and freedom.
06:46The Center for Studies, together with various institutions,
06:49among which the European Parliament,
06:51has chosen to host a moment of reflection with parliamentarians,
06:56stakeholders, journalists, vice-presidents of the industry,
07:00to reason not only about the present, the moment, the here and now,
07:04but also how to work to strengthen relations and relations between the United States, Europe and Italy.
07:10Despite the relations between Europe and the United States,
07:13also the data announced by the American president.
07:16To face the setbacks that these would determine,
07:19Europe must focus on the development of the domestic market.
07:22Europe has a great treasure that it must exploit, which is the domestic market.
07:26The domestic market can still be developed,
07:28this is the best counterbalance for difficulties that we will probably encounter
07:34on other markets such as the United States.
07:39The growth potential studied by the European Parliament is 2,800 billion,
07:45therefore more than the GDP of Italy.
07:48It is a market that we have available if we remove the brakes
07:53that at the moment do not allow us to exploit this market,
07:57which are regulatory hypertrophy,
07:59which are investments that are still slowed down because there are too many shackles.
08:05Despite the light of the complex international situation,
08:08it is essential that Europe works to try to maintain a close link with the United States.
08:13It seems to me that the feeling that one has,
08:16that in any case it is necessary to follow,
08:19to try to maintain a close link between Europe and the United States
08:25and carry out policies that allow a greater influence of the European Union
08:32also on the international situation,
08:35but always taking into account the importance of a continuation of relations with the United States.
08:46Exploring the latest functionalities and potentials of artificial intelligence,
08:50also in a generative and agentic way,
08:53in support of productivity and efficiency of private public companies.
08:58This is the goal of the IBM AI Experience on Tour event,
09:02the first meeting of a series of meetings that will take place throughout the territory.
09:06The experiential area, why?
09:08Because we as a company are absolutely convinced
09:11that artificial intelligence is an artificial intelligence of doing.
09:14And so we want to show with our, let's call it the Stand or Activation Point,
09:20what are the use cases that we have realized and applied
09:24in industrial contexts or in contexts of public administration.
09:28We like to be concrete, effective,
09:30and to show practically what we say or do.
09:35The first stage was organized with the collaboration of the University of Louis and Red Hat.
09:40IBM is family here, Louis,
09:43in the sense that with us it shares this adventure,
09:47this journey of trying to train the talents,
09:51the leaders of tomorrow on the digital revolution.
09:54In particular, today artificial intelligence is the theme of the moment,
09:58because in fact it is significantly changing the lives of companies, institutions,
10:03but also citizens,
10:05and in some way it is attracting an important amount of technological development investments.
10:12Artificial intelligence is a topic that also affects institutions.
10:16What has been considered is how to make this tool inclusive,
10:21so that it actually becomes an accelerator and a support for decisions,
10:26but not that it takes decisions in the place of people,
10:31and how important it is to train in the right way,
10:34especially the youngest and the youngest,
10:36so that you do not become a slave of a tool
10:39of which they cannot even interpret the results,
10:42but instead they can be users
10:45who can, together through the tool,
10:48bring innovations in all areas.
10:52As far as administration is concerned,
10:54obviously the objectives can be many.
10:57It was also an opportunity to get to know WatsonX better,
11:01the solution portfolio of Gen AI of IBM,
11:04to optimize processes and increase productivity.
11:08WatsonX is the artificial intelligence platform
11:13that IBM announced about two and a half years ago,
11:17and it is the platform that introduces for the first time
11:20the traditional artificial intelligence,
11:23what we call machine learning,
11:25and the generative one.
11:27We define it as a safe, reliable and open platform,
11:31and ready to support all those regulations
11:34that are taking shape within Europe,
11:37among which the EIACT,
11:39which was recently approved by the European Parliament.
11:43Artificial intelligence is a great opportunity
11:46to increase the competitiveness of companies,
11:48to increase productivity,
11:50which are all fundamental topics
11:53in such a complex market
11:55and with such rapid changes as the one we are in.
12:02A growth in the car market
12:04supports the roots of a 100% hybrid proposal,
12:07without disdaining the electric and biofuels,
12:10also to respect European standards.
12:13And this is the analysis of the President of Suzuki Italy,
12:16Massimo Nalli, interviewed in the office of Robasso Mero,
12:19province of Turin.
12:20Suzuki is going through a particularly positive period
12:25in all areas globally covered by the Suzuki brand,
12:29perhaps with the exception of Europe,
12:32where the instability of the regulations
12:35is delineating some uncertainty.
12:38In reality, the global growth worldwide
12:42is almost 4%.
12:44In the first 9 months of the fiscal exercise,
12:47we have already reached 2,600,000 units sold,
12:50a number that puts us in the top 10
12:53of car manufacturers worldwide.
12:55An uneasy situation also in Italy,
12:57where, however, the Suzuki brand is with the plus sign.
13:00Suzuki and us Italians have a feeling.
13:04Since 2013, Suzuki has always grown
13:07both in volume and market share.
13:10It did not make an exception in 2024,
13:13with an increase that led us to 2.4% market share,
13:18where instead in the first two months, as I said,
13:21the wait to see how the regulations will change
13:25also influenced the policies of the headquarters.
13:29But knowing that Europe is implementing the regulations,
13:33we are optimistic for the near future.
13:36Suzuki does not have a secret strategy.
13:40It is the strategy that it has always declared from the beginning,
13:43that is, to try to give us, customers,
13:46what we expect, what we need.
13:48So an entirely hybrid range.
13:51Since 2020, Suzuki is the only brand
13:54that has only and all hybrid
13:56and the launch of an electric car.
13:58It's called E-Vitara,
14:00and it's the Vitara you expect from Suzuki.
14:03So an off-road, hard and pure, electric version.
14:06Europe asks for it, the planet asks for it.
14:09And so we gladly follow the rules in this sense.
14:13We are not neglecting other solutions,
14:16such as biocarburetors or synthetic carburetors.
14:20Suzuki is even a biomethane producer
14:23on the Indian market.
14:26www.suzuki.com