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00:00If you were in the chair at Nissan right now, what would be your first move?
00:03If I was in the chair of Nissan right now, first, I would not have waited until the situation comes to this.
00:12I would have already loaded the plants in the United States a long time ago.
00:18You know, Nissan has one of the largest North American plants in Smyrna, Tennessee.
00:23It's a huge plant, it's a modern plant, it's very efficient, and it didn't use it fully.
00:27It didn't use it fully because it wanted, the management wanted to privilege some of the production coming from Japan.
00:34Terrible mistake.
00:35Obviously, economically short term, they want to benefit from the fact that the yen was weak.
00:40It weakens a lot.
00:41But this has backlash, political backlash.
00:44I mean, it's difficult for people in Tennessee to see such a plant not being loaded for cars sold in the United States
00:50while you continue to ship a lot of cars from Japan.