After 155 years, Campbell Soup Company is rebranding as The Campbell's Company, dropping "soup" from its name to reflect its expanded focus on snacks.
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00:00After 155 years, Campbell's Soup Company is rebranding, dropping the soup.
00:08They'll now be known as the Campbell's Company to reflect its expanded focus on snacks.
00:14While soup remains a part of its business, Campbell's snacks have recently grown significantly.
00:20The company now owns popular brands like Goldfish, Snyder's of Hanover and Pepperidge Farm, as well as Rao's Sauces.
00:27Campbell's stock fell after the announcement, presumably not related to the name change.